Selasa, 21 Agustus 2007

Disney Religion -- by John Fea


John Fea, Disney Religion: The “High School Musical 2” Phenomenon

OK—some of you might be wondering what a review of the Disney Channel’s original movie “High School Musical 2” has to do with the subject of this blog. Some of you have probably never watched the Disney Channel or are not aware of the “High School Musical” phenomenon. Allow me, as a father of a nine-year-old and a six-year-old daughter, to get you up to speed.

On Friday over 17 million people, many of them preteen girls, tuned in to the most anticipated original movie to ever appear on cable television. (Yes, you read that correctly). The sequel to the surprise January 2006 hit “High School Musical” was the most watched show in the history of cable television and was the second highest rated television show of all time among children between the ages of 9 and 14 (only the 2004 Super Bowl had a higher rating in this demographic). And these numbers are probably low, since many kids watched the movie with friends. Unlike some of their classmates, my girls did not go to one of these “High School Musical” parties, but my oldest daughter did invite a friend over to the house to watch with her. Needless to say, it was a night of pajamas, pizza, ice-cream sundaes, and, of course, the Disney entertainment juggernaut.

I have now watched both the original “High School Musical” and the sequel with my daughters, but I am still not sure what to make of this craze. A good part of me is tempted to take the responsible academic route and criticize Disney Corporation for the way it tries to suck my kids into its web of toys, CDs, DVDs, and other “High School Musical” paraphernalia. I could also criticize the movie for its glorification of suburban values and upper-middle class life. (My kids need to know that not everyone lives like the students of Disney’s fictional East High School). This kind of analysis would be easy for me to do—perhaps too easy. (For an entertaining and provocative, though not very scholarly or balanced critique of Disney consumerism see What Would Jesus Buy, the new book by Reverend Billy, the pastor of Manhattan’s Church of Stop Shopping).

There is another part of me—the parent—who would rather have my girls watching a Disney movie than some of the other stuff on television these days. I must admit, as corny or sentimental as this might sound, that I actually liked the message of the movie—that true human happiness comes not in ambition or the pursuit of personal fame and glory, but through relationships with others. In other words, I do not think my daughters were permanently damaged and they may have even learned something about how to live.

Then there is my role as a historian and observer of American religious culture. Is there such a thing, as journalist Mark Pinsky argues, as “Disney Religion?” Can traditional religion ever compete with Disney for the hearts of American kids or has the faithful already been blinded by Tinkerbell’s pixie dust? I am intrigued (and perhaps a bit bothered) by the popular evangelical approach to all of this—if you can’t beat Disney, at least try to use them for a higher purpose. Bethany House, an evangelical publisher, has recently released Wildcats in the House: Spiritual Stuff You Can Get from High School Musical.

Please help this critic, parent, and historian make sense of all of this, for I hear that “High School Musical 3” is coming soon!

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